CHANGE IS IN THE AIR
CHANGE IS IN THE AIR

We’ve just launched a landmark new campaign to announce that Budweiser is now brewed with renewable electricity. As the world’s biggest brewer, we believe it is our duty to make a difference. By producing the beer you love with renewable electricity, we are securing a brighter future for all of us, one kilowatt at a time.

THIS EARTH DAY, WE SALUTE SUSTAINABILITY CHAMPIONS
THIS EARTH DAY, WE SALUTE SUSTAINABILITY CHAMPIONS

Budweiser will raise a toast to the people, cities, sports teams and other brewers who champion sustainability. And what better way to toast them than with a bottle of Budweiser brewed using 100% renewable electricity? ​

RAISING A TOAST
RAISING A TOAST

There will be huge celebratory messages across the UK in prominent spaces which celebrate those who are making a difference to the planet by toasting them with a bottle of Bud and calling out their impressive green achievements. ​

Budweiser hopes this campaign will help others feel confident and inspired to join us on this journey to a brighter future.​

Making history
Making history

Since January 2021, every single can, bottle, and keg of Budweiser in the UK is now brewed with electricity from solar and wind sources. Budweiser Brewing Group generates enough renewable electricity in the UK to power the brewing operations of not only Budweiser but also Bud Light, Stella Artois, Corona, and Becks.

DISCOVER OUR COLOSSAL RENEWABLE INFRASTRUCTURE

With its very own wind turbine at Magor brewery, South Wales, and two dedicated solar farms, Budweiser is proudly committed to investing in sustainable energy infrastructure. Installed in December 2020, the towering wind turbine blades tips reach a height of 150 metres and sweep an area equivalent to two Wembley football pitches. Alongside our wind turbine, Budweiser has signed a 15-year deal with NextEnergy Solar Fund to use electricity generated by two solar farms.

DOWNLOAD OUR   ‘100% RENEWABLE’ LOGO
DOWNLOAD OUR ‘100% RENEWABLE’ LOGO

All bottles and cans of Budweiser now proudly bear a new Brewed with 100% Renewable Electricity logo - the first of
its kind and you can download it here. We’re making these logos publicly available in the hope that other companies join us, because it’s only when we come together that we can truly build a brighter future for our planet.

HITTING THE SCREEN IN A BIG WAY
HITTING THE SCREEN IN A BIG WAY

Soundtracked by Bob Dylan’s iconic ‘Blowin’ in the Wind’ and filmed at the Budweiser Thunder Ranch Wind Farm in Oklahoma. Our TV advert brought a breath of fresh air to the 53rd Super Bowl by featuring one of Budweiser’s unsung mascots - the Dalmatian. Since 1950, they’ve kept our Budweiser Clydesdales company and have become somewhat inseparable ever since.

AB-INBEV’S 2025 SUSTAINABILITY GOALS
Smart Agriculture

By 2025 our goal is to have 100% of our direct farmers skilled, connected and financially empowered.

Smart Agriculture
Water Stewardship

By 2025 our goal is to have 100% of our communities in high-stress areas to have measurably improved water availability and quality

Water Stewardship
Circular Packaging

By 2025 our goal is to have 100% of our products in packaging that is returnable or made from majority recycled content

Circular Packaging
Climate Action

By 2025 our goal is to have 100% of our purchased electricity to come from renewables sources and have a 25% reduction in C02
emissions across our value chain

Climate Action